Information, News, and Companies

advertisngSPi's marketing industry channel covers breaking marketing news from advertising to public relations to strategic planning from around the world, international corporate profiles and market research reports.   The American Marketing Association defines marketing as
"the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large."
Marketing involves the 4 Ps - product, place, promotion and price.

Featured Marketing News

[13 Feb 2018] Marketing Evolution Hires Enterprise Software Marketing Expert to Accelerate Growth

[27 Dec 2017] Nuclear Networking Expands Marketing Services To Include Traditional Marketing

[09 Nov 2017] Augment Partners with Cognitive Marketing Agency AIQ to Deliver AI-driven Marketing Campaigns

[15 Aug 2017] Investment in Marketing Automation Drives B2B Marketing Performance, Act-On Study Shows

[15 Aug 2017] Investment in Marketing Automation Drives B2B Marketing Performance, Act-On Study Shows

[13 Jul 2017] GRX Marketing and Creative Pharmacist Announce Partnership on Video Marketing Services

[15 Jun 2017] Susan Butera takes the Marketing Helm at AccuQuilt as Chief Marketing Officer

[07 Mar 2017] BrainSell to Host Live Webinar on Graduating from Email Marketing to Marketing Automation

[28 Feb 2017] Mosaicoon Named as Facebook Marketing Partner for Video Content Marketing

[24 Jan 2017] DiscoverOrg Honored as a Top Account-Based Marketing Tool for Marketing Teams by G2 Crowd

[29 Nov 2016] Authors of Sales and Marketing Alignment Book Predict Shifts in Sales Skills and Marketing Compensation Will Bring Sales and Marketing Together in 2017

[09 Nov 2016] ZINFI and SiriusDecisions Host Channel Marketing Webinar on Integrated Marketing Tactics

[26 Oct 2016] Compass Self Storage Launches Advanced Marketing Strategies on the G5 Marketing Cloud™

[13 Sep 2016] Klever Marketing, Inc. Announces Marketing Cloud Software Development Partnership

[16 Aug 2016] USA Technologies’ SVP of Sales and Marketing Named to Inaugural 2016 Women of IoT in Marketing List

[11 May 2016] Study Finds Marketing Automation Platforms (MAP) Improve Sales and Marketing Alignment

[26 Apr 2016] Visual IQ and Equifax to Provide Insider’s Perspective on Marketing Attribution Success at MARKETING 2016 – Forrester’s Forum for Marketing Leaders

[19 Apr 2016] Visual IQ and Equifax to Provide Insider’s Perspective on Marketing Attribution Success at MARKETING 2016 – Forrester’s Forum for Marketing Leaders

[18 Apr 2016] Yes Lifecycle Marketing Launches Yesmail360i, a Cross-Channel Marketing and Analytics Platform

[12 Apr 2016] Eidetic Marketing and THINKWARE Enter into Partnership to Take a Step Toward Successful Global Marketing

[11 Apr 2016] HARIBO of America Selects Blue Chip Marketing for Consumer and Shopper Marketing

[11 Feb 2016] Allianz Life Brand and Marketing Services Honored with More Than 45 Creative Marketing Awards

[04 Feb 2016] The Big Book of Digital Marketing, Vol. II Provides an All-Inclusive Marketing Resource for an Evolving Landscape

[13 Nov 2015] HealthEquity Named Best Marketing Team of the Year at the 2015 Utah Marketing Awards

[09 Nov 2015] Elemica Named Finalist in TAG Marketing Awards for Best Integrated Marketing Campaign or Project

[21 Oct 2015] Youth Marketing Agency Fuse Researches Gen Z's Views on Social Activism and Cause Marketing

[23 Sep 2015] Inbound Marketing Agency Publishes Guide to Email Marketing and Nurturing

[10 Sep 2015] MultiView Names B2B Marketing Expert Todd Ebert as Chief Marketing Officer

[30 Jul 2015] KEO Marketing Ranks in Top 25 of Phoenix Business Journal's Interactive Marketing Firms List

[30 Jul 2015] DX Marketing Selects Oracle Cloud as the Foundation for Its Data-Driven Marketing Platform

[30 Jun 2015] Jo-Ann Promotes Featherston to EVP, Merchandising & Marketing; Hires SVP to Lead Marketing & Advertising Teams

[23 Jun 2015] Brandmuscle to Share the Power of Local Marketing at Franchise Consumer Marketing Conference

[04 Jun 2015] CommerceHub Appoints Pitney Bowes and Adobe Veterans as VP of Corporate Marketing and VP of Product Marketing; Builds Strategic Marketing Bench

[28 Apr 2015] StrongView and Altimeter Group Publish "Contextual Marketing and the New Marketing Contract"

[22 Apr 2015] HP Uses BrandMaker MRM Software to Implement Its Global Marketing Portal, the “Co-Marketing Zone”

[18 Feb 2015] Katy Dickson Joins News America Marketing As Chief Marketing Officer

[13 Jan 2015] Bare Necessities selects the Experian Marketing Suite as the platform to take its marketing to the next level

[11 Dec 2014] TD Bank Selects Acxiom for Marketing Database Management and Partner Marketing Infrastructure

[13 Nov 2014] Research and Markets: Marketing Automation Software Market to 2019: Campaign Management, Email Marketing, Mobile Application, Inbound Marketing, Lead Nurturing and Lead Scoring, Reporting and Analytics, Social Media Marketing

[25 Sep 2014] 451 Research Content Marketing and Marketing Automation Webinar Recording Now Available Through TreeHouse Interactive

[15 Sep 2014] Augure Connects PR & Marketing Practitioners to More Than 300,000 Opinion Leaders Though Their Influencer Marketing Software

[02 Sep 2014] Cloudwords to Showcase Marketing Globalization Technology at Content Marketing World 2014

[29 Aug 2014] Marketing Leader Advanced Marketing Solutions, Inc. Expands Into Even More Territories in the Third Quarter of 2014

[21 Aug 2014] Marketing Director for Enerpulse Technologies Named Chief Marketing Officer for New Mexico American Marketing Association

[06 Aug 2014] TreeHouse Interactive's Content Marketing Mechanics Webinar Series Continues with "Content Marketing & Marketing Automation: Getting the Most Value from Your B2B Content Marketing Program"

[16 Jul 2014] Leading B2B Marketing Agency KEO Marketing Releases Marketer's Guide on Top 10 Changes in Google Analytics

[16 Jul 2014] Oracle Marketing Cloud Expands the Industry's Most Comprehensive Marketing Technology Ecosystem

[14 Jul 2014] Covalent Marketing White Paper–Reclaiming Marketing Innovation:The Modern CMO Imperative

[26 Jun 2014] Experian Marketing Services brings together marketing storytellers for 2014 Client Summit

[26 Jun 2014] The Digital Marketing Exchange; Europe's Most Prestigious Meeting for CMOs, CIOs and Leaders of Digital Marketing, Mobile Marketing and Social Media

Marketing Channel Listings

Marketing InfoMarketing NewsMarketing CompaniesMarketing Market Reports

About SPi News

Sector Publishing Intelligence publishes market sector news, blogs, and press releases through its extensive news portal that aims to increase the sophistication of press/news dissemination on the Web. The site has been designed to join up useful news stories with helpful background data about companies, news providers and other related information to give visitors a holistic view on on an encyclopaedic range of topics.

Researchers and corporate visitors can use the power of our extensive databases to discover market news and information in a clear, quick and joined-up manner.

SPi has also created a large list of channels that may be of interest to visitors. These can been monitored using RSS Readers allowing followers to keep up to date with the latest breaking news as it happens. The full list of channels is shown at the bottom of the website.

There are also several Twitter accounts that can be followed for the most popular channels.

SPi News is published by Sector Publishing Intelligence Ltd.
© Sector Publishing Intelligence Ltd 2018. [Admin Only]
Sector Publishing Intelligence Ltd.
Ground Floor Offices, Little Keep Gate, Barrack Road, Dorchester, Dorset DT1 1AH
Registered in England and Wales number 0751938.
Privacy Policy | Terms and Conditions | Contact Us

Advertising on SPi News: Information For Advertisers