Are $3.00 generics a sound grocery e-tailing model?

World News: . []

A new website, Brandless.com, just launched, selling everyday items “from snacks to soap to serving spoons” for $3.00 each. The catch: all items are generics. Will $3.00 generics available online hold much appeal for consumers?

Read More: http://www.retailwire.com/discussion/are-3-00-generics-a-sound-grocery-e-tailing-model/

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