Lacertus Branding Teams with Decathlon Capital Partners for Seven-Figure Growth Financing Package

World News: . []

GLENVIEW, IL, Feb. 13, 2018 (GLOBE NEWSWIRE) -- Lacertus Branding, LLC, a specialist in the licensing, manufacture and administration of leading consumer packaged goods brands, has closed a revenue-based financing transaction with Decathlon Capital Partners. 

Lacertus Brands holds a long-term license with Famous Brands to develop, manufacture, market and distribute the  line of premium cookie dough. The company will utilize the capital provided from Decathlon to increase the line’s production capabilities and deepen its growing distribution channels.

“Mrs. Fields is the most dynamic product extension we have been involved with,” said Jerry Isaacson, founder and CEO of Lacertus Brands. “Coupled with 400 branded retail locations, a robust online presence and one of the best brand awareness positions in the industry, the financing from Decathlon will allow us to build on last year’s successful launch with both increased store counts and additional SKUs.”

“Lacertus Branding’s opportunity with the  cookie dough license is a clear example of how our non-dilutive, revenue-based financing can help move the needle,” said Decathlon Capital’s John Borchers. “Jerry’s team of consumer packaging veterans have the experience and operational knowledge to execute a national rollout of this scale. We’re excited to be working with Lacertus as the company brings the  cookie dough brand into an exciting new next phase of growth.” 

Lacertus Branding, LLC combines the management, infrastructure and resources to develop and scale license opportunities into multiple food categories for grocery, mass, membership club, convenience and drug channels. The company’s team of seasoned executives has more than 90 years of combined experience at blue-chip consumer packaged goods companies and brings an unparalleled understanding of licensing and marketing consumer-branded products.

Decathlon Capital Partners provides growth capital for companies seeking alternatives to traditional equity investment. Through the use of highly customized revenue-based financing solutions, Decathlon provides long-term growth capital without the dilution, loss of control and operational overhead that often comes with equity-based funding. With offices in Palo Alto and Park City, Decathlon is the largest revenue-based funding investor in the U.S. and is active across a wide range of sectors. Learn more at .

Media Contact:
Jen Akerstrom 
Phone: 847-894-3455

More news and information about Decathlon Capital Partners

Published By:

Globe Newswire: 16:00 GMT Tuesday 13th February 2018

Published: .

Search for other references to "lacertus" on SPi News

Previous StoryNext Story

SPi News is published by Sector Publishing Intelligence Ltd.
© Sector Publishing Intelligence Ltd 2018. [Admin Only]
Sector Publishing Intelligence Ltd.
Ground Floor Offices, Little Keep Gate, Barrack Road, Dorchester, Dorset DT1 1AH
Registered in England and Wales number 0751938.
Privacy Policy | Terms and Conditions | Contact Us

Advertising on SPi News: Information For Advertisers