Marketers & Publishers Keep Focus on ‘Data Centricity’ with More Than 44% Expecting to Achieve Level of Sophistication by 2019

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The Interactive Advertising Bureau IAB its Data Center of Excellence and the Data Marketing Association DMA have released The Data-Centric Organization 2018 the results of a survey showing that US mar keters ...

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Business Wire: 17:00 GMT Tuesday 13th February 2018

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