World News: 13:30 GMT Monday 11th February 2019. [Pattern89 via Businesswire via SPi World News]
Pattern89, which offers a best-in-class artificial intelligence platform to improve advertising results on Facebook and Instagram, announced today that it is launching Pattern89 Planner. The new creative planning tool provides deep analysis of over 2,500 ad dimensions and offers data-backed insight to inform future ad performance. Using statistically-significant data, the Pattern89 Planner enables advertisers to build stronger performing creative to deliver increased revenue.
Advertisers can use the Pattern89 Planner to discover what creative elements perform best for:
Pattern89 Planner provides real-time data processing, analyzing marketers’ ads at a granular level to help them develop more effective campaigns for larger reach and better results. The tool is underpinned by ARGO, Pattern89’s artificial intelligence (AI) engine, which analyzes millions of advertiser data points and past ad performance to determine what ad elements are resonating best with their target audiences throughout their funnel.
Both agencies and brand marketers are finding success with the Pattern89 Planner because it is completely customizable to each brand’s specific needs and can analyze thousands of ad dimensions, a small sampling of which include:
“The Pattern89 platform is built with advertisers’ needs in mind,” said R. J. Talyor, founder and CEO of Pattern89. “They have been seeking a way to determine which creative elements drive the best results -- deeper than what is possible with a tool like Facebook Ads Manager. The Pattern89 Planner is the solution, enabling them to find the best-performing creative by audience, placement and channel, and generate the highest return possible on their social ad investments.”
For more information on the Pattern89 Planner, including a complimentary 14-day trial, visit www.pattern89.com.
Pattern89 combines the power of AI with unprecedented Facebook and Instagram advertiser data to help brands discover the ad elements that most impact paid social performance. By identifying successful patterns in companies’ social ad data and analyzing results to hone future campaigns, Pattern89 keeps businesses’ social ads up-to-date and maximized for performance. For more information, visit www.pattern89.com.
Business Wire: 13:30 GMT Monday 11th February 2019
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