Will acquiring tech startups help Nordstrom boost its digital ops?

World News: . []

Nordstrom is the latest retailer trying to fill in its digital gaps by acquiring the right startups. The department store chain last week announced the acquisition of two tech startup companies, BevyUp and MessageYes. Will owning BevyUp and MessageYes give Nordstrom the right tools improve its omnichannel efforts?

Read More: http://www.retailwire.com/discussion/will-acquiring-tech-startups-help-nordstrom-boost-its-digital-ops/

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