Iconic Serendipity Brands Launches New Line of Super Premium Ice Cream Now Available at 7-Eleven Locations Nationwide

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NEW YORK, Feb. 11, 2019 (GLOBE NEWSWIRE) -- , the company inspired by the iconic New York City restaurant Serendipity 3, today announces the launch of a new line of super-premium ice cream, now available at participating 7-Eleven locations nationwide. With a history that spans back 65 years, Serendipity 3 has tantalized the taste buds of children, adults and celebrities alike. Now, everybody can enjoy Serendipity ice cream flavors, inspired by the restaurant’s decadent dessert recipes, from the comfort of their home.

For the first time ever, Serendipity 3 , which has been served at the restaurant more than 25 million times, is now available at 7-Eleven stores nationwide. A total of eight delicious flavors will line 7-Eleven freezer shelves, with many others in development. Reminiscent of the fan-favorite dessert enjoyed by patrons at the restaurant for decades, the Frrrozen Hot Chocolate flavor ice cream is made with hot chocolate-flavored ice cream, a whipped cream swirl and chocolate shavings for a creamy, decadent burst of flavor with each bite.

Other signature flavors include: , strawberry ice cream with strawberries and cheesecake pieces; , banana flavored ice cream with fudge swirls, walnuts and strawberries; , cake flavored ice cream with swirls of pink frosting, cake pieces and sprinkles; , chocolate flavored ice cream with brownie pieces and fudge swirls; , coffee ice cream with chocolate chunks; , peanut butter ice cream with peanut butter swirls, chocolate chunks and graham pieces; and , vanilla ice cream flavored with Madagascar vanilla.

The new line of super premium ice cream is inspired by Serendipity 3’s world-famous line up of dessert menu items, and each bite will take you on a decadent taste bud experience, transporting you back to the scene of the Serendipity movie love story. Serendipity 3’s indulgent, luscious dessert offerings have created a cult following of celebrity fans including, Marilyn Monroe, Andy Warhol, Grace Kelly, Kim Kardashian, Justin Bieber, Ryan Reynolds, Alec Baldwin, Oprah Winfrey, Cher and many more.

“One of Serendipity 3’s long-time customers Andy Warhol once said, ‘The idea of waiting for something makes it more exciting,’ and that’s exactly how our team feels about the launch of our new super premium line of ice cream. The wait is finally over, and we couldn’t be more thrilled that for the first time our fans outside of New York City and across the United States will now be able to enjoy these iconic dessert flavors right from their own freezer,” says Mark Smolin, CEO of Serendipity Brands. “Now that’s serendipity!”

Serendipity ice cream is also set to roll out to various other retailers in the coming months. For more information, to stay up to date on retail news, or to find a participating 7-Eleven retail location near you, visit .

A photo accompanying this announcement is available at


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Globe Newswire: 14:00 GMT Monday 11th February 2019

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