New Documents Reveal Exxon-owned Canadian Oil Giant's Shifting Climate Change PR

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Imperial Oil gas station
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It was 1971, less than a year after the world’s first Earth Day, and in Canada an oil giant was worried.

Public concern regarding environmental problems is being translated into legislation rapidly,” Imperial Oil LINK  in an annual research planning document dated January of that year. “The present trend in legislation will require substantial expenditures to reduce emissions and waste discharge for all facilities and reduce the impact on the environment of the products we sell.”

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