TrueCar’s ALG Forecasts Average New Car Transaction Price to Reach $35,623 up 1.3% Year Over Year for November 2019

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SANTA MONICA, Calif., Dec. 03, 2019 (GLOBE NEWSWIRE) -- , a subsidiary of , and the industry benchmark for determining the future resale value of a vehicle, projects average transaction prices (ATP) to be up 1.3% or $460 from a year ago and up 0.4% or $152 from October 2019.

“Not only are consumers preferring SUVs which are typically more expensive than their sedan counterparts, but they’re also choosing not to skimp on in-vehicle features and content, a positive indicator of consumer confidence in the economy,” said Oliver Strauss, Chief Economist at ALG, a subsidiary of TrueCar. “Automaker revenue is coming in strong as well, up 2.2% year-over-year, another signal that the automotive industry remains healthy.”

“In ALG’s Retail Health Index, Hyundai and Kia have shown enduring brand health this year bolstered by their dual SUV products,” said Eric Lyman, Chief Industry Analyst at ALG, a subsidiary of TrueCar. “Volkswagen is a bit of a surprise given they don’t have new products to compete with all the shiny new models out there, which is a testament to the overall strength of their lineup and the brand equity they have built that is sustaining them through their current lifecycles.”

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TrueCar & ALG PR Contact:
Shadee Malekafzali

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Globe Newswire: 14:00 GMT Tuesday 3rd December 2019

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